Clear Vision, Bold Style
It all started in 2019 – yes, we’re pandemic babies, but don’t let that fool you. We might be young, but we’ve got the vision of a wise old owl. From day one, we’ve been on a mission to make stylish, affordable prescription glasses that don't require a second mortgage. We’ve made it our goal to ensure you look good while seeing clearly, whether you're Zooming from home or finally making it back to the real world. So here we are, a few years later, still making your life a little sharper - one pair of glasses at a time!
Founder
Roberts didn’t just stumble into the eyewear business - he was practically born into it! Growing up in a family of 8 kids, where his little siblings seemed to have a new hobby of breaking their glasses every other month, Roberts quickly realized two things: 1) kids can be really destructive, and 2) glasses are way too expensive to replace that often.
As a e-commerce geek and fashion lover, Roberts figured there had to be a smarter way to get stylish prescription glasses without overpaying. So, he teamed up with top frames and prescription lenses manufacturers and launched ROOPERT.
The team
We’re a tight-knit crew of 6, each a pro in our field. From our marketing whiz to the customer support hero (who’s got answers faster than you can blink), an IT genius keeping things glitch-free, a products guru picking perfect frames, a partnerships lead who gets the best deals, and a business brain holding it all together. Together, we’re ROOPERT, here to keep you seeing clearly!
Our partners
We don’t just team up with any eyewear partners—we’ve got the best in the game. They’re not just supporting our vision (pun absolutely intended), but working with us to bring it to life. Together, we’re like one big, stylish team, dedicated to making sure you see the world clearly.
Our partners are the real heroes behind the scenes, backing our mission every step of the way. Without them, we’d be just a bunch of blurry dreamers!
2019
ROOPERT was born in 2019 with a handful of frames, one reliable lens-making partner, and a big dream. Starting small, we launched prescription glasses online for our local market, helping people see clearly and look good right from the start.
2020
As the pandemic hit and screens took over our lives, ROOPERT stepped in with blue light blocking glasses to save the day (and eyes of course). In just one year, we made over a thousand sales - and maybe claimed a small piece of every customer’s heart along the way.
2021
Our team is growing, and so are our sales and collections! In 2021, we expanded our range and made our e-shop even easier to use, with custom solutions for adding prescription lenses more conveniently than ever.
2022
ROOPERT opened its first physical store in the heart of Riga, Latvia! Now, fans can hang out with our team in a cozy showroom, try on frames in person, and get a peek “behind the screens” at the magic we create.
2023
ROOPERT is steadily expanding across the Baltics - now bringing our eyewear to Lithuania, Latvia, and Estonia. Our collection has grown 5x, with a variety of brands and lens types to suit every style!
2024
With a big investment under our belts, ROOPERT is now almost a global sensation! We deliver our products across the EU, USA, and many other countries. We’ve strengthened our partnerships with several manufacturers and lens labs, and we’re working hard to ensure ROOPERT achieves its mission: providing stylish vision without breaking the bank!